Fonts and Feelings - Ai Hashimoto
There's a lot you can get out of font design, one of those is feelings. As a reflection on the various design concepts I have explored at Cooper Hewitt with the Design Scholars, I created a Learning Lab on how the fonts in our everyday lives are connected to the feelings that we portray in our writing. I have pulled resources from designers I have met throughout the DesignPrep Program, including designs from Cooper Hewitt, the Smithsonian, and myself. Below you will see a collection of 10 images (each with a description on the connection to feelings) including a video "Wicked Problems in Type Design" that you can explore.
***The descriptions written by me may not depict what the actual designer intended their audience to feel, but they are my interpretation (except for my 2 pieces), so please feel free to build off of or have your own interpretation
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